Vintage Advertising Schlitz Beer With Vitamin D!

UPDATE: Vitamin D in Beer?  Yes, Schlitz did it! Keep your summer health by drinking this beer. Mom! Forget the Milk I'm having a beer!

Do you think Joseph Schlitz ever thought there would be a magazine devoted just to Beer? I think he would be a subscriber to Beer Advocate or All About Beer.

Three magnficent beer families in the United States: Schlitz, Budweiser and of course, Coors. This week Schlitz.

The Joseph Schlitz Brewing Company was founded by Joseph Schlitz, who came to America from Mainz, Germany in 1850, at the age of 20. In 1856 he took over management of the large brewery owned by the recently deceased August Krug. Two years later he married Krug's widow and changed the name to the Joseph Schlitz Brewing Co.

Schlitz died May 7, 1875, when on a return visit to Germany; his ship hit a rock near Land's End, Cornwall, and sank.

On June 10, 1982, the Joseph Schlitz Brewing Co. was acquired by Stroh Brewery Company of Detroit, Michigan. The regular beer is still produced, though in relatively small quantities, by the Pabst Brewing Company, along with three malt liquors (Schlitz Malt Liquor, Schlitz Red Bull, and Schlitz Bull Ice).

My favorite Schlitz ads are the ones that advocate drinking beer for your health. The Schlitz beer ads featured one or two "doctors" saying that it was really food and you should enjoy it, have it in your house, mix with your cheerios, etc. Here is what I mean:

Lots of vintage Schlitz ads can be found at The Old Ad Store.

And eBay always has the vintage beer ads:

Vintage Advertising Murad Cigarettes at VintageAds4U

Murad Cigarettes

S. Anargyros produced many brands during the era of the Turkish Cigarette. Murad was perhaps one of the most successful. At fifteen cents a box of ten, Murad Cigarettes appealed to the well-to-do smoker.

In 1911, Murad and most of the other popular straight-Turkish tobacco cigarettes became the property of the P. Lorillard Company. They changed the slogan to "Everywhere, why?" and created beautiful ads like this one. That ad is for sale at VintageAds4U

Pretty ads.

Vintage Advertising Lord & Burnham Greehouses

Frederick A. Lord established Lord's Horticultural Manufacturing Company in 1856 in Syracuse, in central New York. Lord's son-in-law William Burnham later joined the firm, which was renamed in 1890 when Burnham became President. The company moved to Irvington in 1876, ostensibly to be closer to the great estates that served as a market for the company's products, its celebrated glass conservatories.

Perhaps the most famous estate was that of Jay Gould, just over the village line in Tarrytown. For Lyndhurst, the Gould estate, the firm constructed what has been said to be the country's first steel and iron frame, fire resistant greenhouse. (The previous, wood frame, conservatory at Lyndhurst burned in 1880.) Here is the ad from the May 1902 Country Life in America for that greenhouse. It is for sale on EBAY, of course.

Other commissions included Conservatory of Flowers at Golden Gate Park in San Francisco (1876-1879) and the Enid Haupt Conservatory at the New York Botanical Garden (1902). Later still, the company built the greenhouses for the Boyce Thompson Institute for Plant Research in Yonkers.

Wiki can tell you all about the company by clicking here. A great selection of vintage greenhouse ads can be found at VintageAds4U.

And of course, don't forget eBay where you can find almost anything, including Lord & Burnham vintage advertising.

Vintage Advertising: Conklin Fountain Pen

The Conklin Self Filling Fountain Pen:

In 1891 Roy Conklin was granted his first fountain pen patent and in 1898 he founded the Conklin Self Filling Fountain Pen Co. In 1901 he patents the Crescent Filler for what is now the Conklin Pen Manufacturing Co. and additional patents are issued him in 1903 and 1904.

In 1903 the company, expands its advertising and marketing, including an endorsement by Mark Twain (Samuel Clemens. I have had several requests for that ad but have never been able to find it.

In 1916 Conklin develops a patented spring loaded pocket clip and by the 1920's he is exporting pens to Europe and South America. By 1921 The Crescent Filler is the top selling pen on the market. While the pen is mechanically superior to the Shaeffer Lever Filler, the popularity of the Shaeffer pen leads Conklin to design a lever filling pen.

In 1923 the Duragraph is introduced. It is a well made and efficient lever filler, which leads to the development of the Endura in 1924. In 1929 Conklin’s first streamlined pen, the Symetrik, is introduced. In 1931 the Nozac is introduced. A techonolgically advanced, streamline model with an inventive piston filling mechanism, it is followed with a “word gauge” model in 1934.

Conklin is sold to a Chicago Syndicate in 1938 and by 1955 all production of all Conklin models ceases. However, in 2000 carefully following the original designs and utilizing artisinal craftmanship, Conklin is revived as the Conklin Pen Co., Inc.

Fountain pens on eBay:

Vintage Advertising Lawn Mowers by VintageAds4U

Ok, what is the attraction between man and mower? I'm intrigued enough to do a little history search and then post some lawn mower ads from the early 1900's. A great site for reading up on the history of the lawn mower is: American Lawns history of the lawn mower. You can browse 40 old lawn mower ads here: VINTAGE LAWN MOWER ADS.

The first patent for a mechanical lawn mower described as a "Machine for mowing lawns, etc." was granted on August 31, 1830 to engineer, Edwin Beard Budding (1795-1846) from Stroud, Gloucestershire, England.

The first United States patent for a reel lawn mower was granted to Amariah Hills on January 12, 1868. Early lawn mowers were often designed to be horse drawn, the horses often wore oversize leather booties to prevent lawn damage. For example this 1902 Henderson Horse Drawn Mower ad

In the United States, the first gasoline powered mowers were manufactured in 1919 by Colonel Edwin George. However, when it came to advertising, it seems that Supplee Pennsylvania Lawn mower could not be undone. I must have 100 Pennsylvania ads from the early 1900's. They must have been interested in broadening their customer base because two of the ads featuring a woman in a long day gown and a little kid in a sailor suit.

My lawnmower ads can be found at the Old Ad Store